The Entertainment Master Class (EMC), the television industry’s entertainment academy, and C21Media are awarding four joint scholarships for the EMC 2013 training programme.

Originally published in C21

The EMC’s annual residential roadshow programme consists of four tailored one-week modules led by the TV industry’s leading practitioners. The programme is a specially curated blend of instructional lectures and hands-on workshops designed to equip participants with the technical and practical know-how to take their creative ideas from page to screen, and beyond. In 2013, the EMC programme will be touching down in Cologne, Tel Aviv, Berlin and Cambridge.


A total of four scholarships will be awarded, one for each of the modules:

Sitcom & Comedy / June 1-7, 2013 / Cologne, Germany
Application deadline: May 13, 2013

Game Shows & Games / July 11-17, 2013 / Tel Aviv, Israel
Application deadline: June 3, 2013

Factual Entertainment / September 8-14, 2013 / Berlin, Germany
Application deadline: August 5, 2013

Entertainment Management / January 13-19, 2014 / Cambridge, UK
Application deadline: December 2, 2013

Candidates can come from a variety of backgrounds but must demonstrate exceptional creative effort and a commitment to a career in entertainment or digital media. Scholarship winners will be chosen and announced by a committee of representatives from EMC and C21Media.

EMC Faculty Member and Peter Bazalgette talks to the class

“We know that talented people, just like good ideas can come from anywhere,” said Christoph Fey, MD of the EMC. “The next big thing may not come from one of the big entertainment empires but from a yet-unknown talent. The EMC is proud of all our scholarship winners over the past years – all of them have paved their way in the entertainment business and made a difference. Knowing how far C21Media reaches out to all those television markets around the world, we’ll surely find the right scholarship winners for this year’s Master Class.”

David Jenkinson, editor-in-chief and managing director of C21, added: “The next generation of talent really needs to embrace the world they grew up in. It will be great if this partnership finds people who can set a new agenda, define new styles of programming, and do it in a modern, contemporary voice. We are delighted that EMC has asked C21 to partner in an attempt find the next generation of creative talent.”

The first Master Class, The Business of Sitcom and Comedy, targets entertainment executives and digital media entrepreneurs as well as comedy talent, agencies and brands.

The stellar cast of creative and commercial players running the module include award-winning comedy showrunner Charlie Hanson, Little Britain’s director Geoff Posner, co-founder of online video network ChannelFlip Wil Harris, luminary agent Norman Kurland, comedy producer legend Paul Jackson, ITV’s chief commissioner of entertainment Claire Zolkwer and comedy star Anke Engelke.

Those interested in applying for the EMC & C21 scholarship programme can obtain application documents by clicking here.

Applications should be sent here. For more information on the EMC Programme 2013, click here.

In this interview Fey and Jenkinson outline the initiative.