NYC_negotiating_2016

MASTER CLASS #3 2016 – “NEGOTIATING DEALS”

MASTERING THE ART OF NEGOTIATION IN THE BUSINESS OF SHOW BUSINESS

 

“In business as in life, you don’t get what you deserve, you get what you negotiate” - Chester Karrass

Whether you’re negotiating budgets, fees or rights, you will have to reach agreements that work for both sides, the show and the business of show business. Creators may know all about the creative process but sometimes very little about the commercial logic of the business – and vice versa. Does this really matter? We think it does because it leaves you with holes where crucial bits of knowledge ought to be. If you don’t understand both sides, your deals will be flawed.

In this four-day Master Class, we’ll expose you to ideas and insights that profoundly shape the way decisions are made when deals are done in the business of show business. Through case studies, interactive discussions and a series of negotiation simulations, you’ll learn from leading practitioners how to balance the creative and the commercial side, how to manage the tension between empathy and assertiveness, how to deal with difficult people, what to do when someone says no, when to negotiate and when to walk away. You’ll discover what’s really making or breaking your negotiations. The answer might be: it could be … you.

Saturday, November 19
DAY 1: MANAGING ENTERTAINMENT STRATEGICALLY
The Dealmaker’s Dilemma: Who Has The Power & When Does It Shift
When The Audience Strikes Back: Managing Digital Transformation
Showrunner Dialogue: From Deutschland83 to Deutschland86

Sunday, November 20
DAY 2: MAKING YOUR PITCH BANKABLE
What’s Your Story: Pitching Brand Funded Content
Numbers Don’t Lie: The Economics Of The Entertainment Business
Frenemies: How to Partner in an Evolving Landscape
Me & TV

Monday, November 21
DAY 3: DEALING WITH DIFFICULT PEOPLE
The Darkest Place: Inside The Writer’s Room
It’s Live, Stupid: Inside The Control Room
Game On: Creating Collectively Through Play
Me & TV

Tuesday, November 22
DAY 4: THE PSYCHOLOGY OF DEALMAKING
Lessons From Selling Frontline: Negotiating Deals
Creative Leadership: Identity & Change In A Creative Organisation
Me & TV

BOOK NOW

Chatham House Rule

To encourage openness and the sharing of information during our ENTERTAINMENT MASTER CLASS Programme, we follow The Chatham House Rule:
When a meeting, or part thereof, is held under the Chatham House Rule, participants are free to use the information received, but neither the identity nor the affiliation of the speaker(s), nor that of any other participant, may be revealed.
 

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WHEN & WHERE

When: November 19 – 22, 2016
Where: Made In NY Media Center by IFP, Brooklyn, New York

HOW TO APPLY

For more information and application details please contact Rebecca Roth.

Scholarship MMC STUDIOS

Together with our partner MMC STUDIOS, we are excited to announce the new scholarship programme for the Negotiating Deals Master Class in New York. The scholarship will cover the full €4,000 tuition fee and will be awarded to an outstanding candidate with a proven track record who has demonstrated a commitment to a career in the entertainment industry and has the support of their peers. For more information pls contact Rebecca Roth.

Application Deadline: 09.11.2016 

Our “NEGOTIATING DEALS” Master Class Faculty includes: