NEXT CREATORS MASTER CLASS
“THE REVOLUTION WILL NOT BE TELEVISED”
The NEXT CREATORS MASTER CLASS will bring together leading industry experts with a selected group of online video creators and digital entrepreneurs to take a deep dive into the creative as well as the commercial aspects of the vastly growing online video business.
The programme targets a new generation of online filmmakers, reporters and artists with an established online channel who work across platforms and are determined to grow their fan-base nationally and internationally. The inaugural 2-day event will be hosted in Cologne on September 11-12 in lead-up to dmexco, the global annual digital expo and innovation conference.
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CURRICULUM
DAY#1 – September 11, 2017
9.00 – 9.30am
INTRODUCTION
9.30 – 11am
OPENING PRESENTATION
TRENDWATCHING: How to future-proof your online brand and business
Vicki Loomes, Trendwatching.com
11 – 12am
INDUSTRY DEBATE
BEYOND YOUTUBE: The multi-platform wizardy
Kat Hebden & Christian Meinberger
Moderator: Romy Kraus
1pm – 2pm
CREATOR SHOWCASES
INSIDE THE CREATOR’S STUDIO: What’s your story?
Sebastian Meichsner (C-BAS)
Moderator: Daniel Brückner
2pm – 3pm
MASTER CLASS
ONLINE NEWS & SOCIAL IMPACT: The revolution will not be televised
Jordan Chariton & Julia Althoff
3.30pm – 4.30pm
MASTER CLASS
BEYOND COMEDY: The importance of being earnest
Omri Marcus & Michael Schmidt
4.30pm – 5pm
WRAP UP
DINNER @Belgischer Hof
DAY#2 – September 12, 2017
10 – 11am
MASTER CLASS
LESSONS LEARNED: Building your brand through social media
Kat Hebden
11-12pm
MASTER CLASS
KEEPING UP WITH YOUR AUDIENCE: How to grow and evolve your channel
Tobias Schiwek
Christoph Burseg
1pm – 2pm
CREATOR DIALOGUE
NO BUSINESS LIKE SHOW BUSINESS: From YouTuber to Entrepreneur
Shawn Bu & Oguz Yilmaz
Moderator: Daniel Brückner
2pm – 3pm
MASTER CLASS
FUTURE MEDIA: What you need to know about AR, VR & Mixed Reality
Daniel Brückner, Frank Govaere & Sven Slazenger
3.30pm – 4.30pm
MASTER CLASS
WHAT’S NEXT: The power of platforms
Jeroen Doucet
4.30pm – 5.00pm
WRAP UP & CLOSING
SUMMER CLOSING PARTY @Bumann & Sohn
WHEN & WHERE
When: September 11 & 12, 2017
Where: Cologne, Germany - KOMED
WHO SHOULD PARTICIPATE
The programme targets professional online creators and digital media entrepreneurs with an existing channel – whether on YouTube, Facebook, Instagram, Snapchat, Twitch or other digital platforms. The selected participants will receive a scholarship to attend the master class free of charge. For more information and application details please contact us.
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