Gary Carter was an actor in his native South Africa, before moving to Britain in the 1980s, where he came an agent. He represented writers, producers, directors and choreographers before becoming active in the emerging format industry. After two years with Planet 24, where he worked on the development and distribution of Survivor!, he became Director of Programme Affairs at Endemol International. He oversaw much of the European roll-out of Celador’s Who Wants To Be A Millionaire, and of Endemol’s Big Brother. In 2003 he joined FremantleMedia, and became first President, Creative Networks, and latterly, Chief Operating Officer. In 2012 he resigned, and after six months in New York at @radical.media, he joined Shine as Chairman, Northern Europe (working with Shine Nordics), and Chairman of Shine 360.