Moritz is Marketing Manager Berlin at AUDI AG and was responsible for the roll-out of Audi City in Berlin, including the development and implementation of the Audi “Big in Berlin” marketing strategy. This also included training and leading a team of Audi Guides and Experts, coordinating agencies and assuring operations of our digital flagship store. Audi City Berlin is a flagship automotive cyber-store in the heart of Berlin. It opened in February 2014 on Berlin’s Kurfürstendamm has since then become a hotspot for Audi fans and everyone who cares about cars and technology. Audi City unites digital innovation on a small footprint with the strengths of the classic dealership, making it an important step into the future of premium car sales.
Moritz is a graduate of ESCP-EAP, European School of Management Paris, London, Berlin.