Person details

Nino Cirone
Freelance Consultant, UK

Canadian by birth, Nino arrived in the UK in 1989 and began doing audience and programme testing for the BBC, ITV, Channel Four, Sky and Discovery. After nine years and hundreds of projects, Nino and his partners sold the company, and he went on to work at Fremantle Media. At FM, he worked as a Programme Strategist, looking for viewer and programming trends. He is now a freelance consultant, again working for the major terrestrial and satellite broadcasters, doing both trend analysis and audience / programme research.